Marketing by William G. Zikmund

Cover of: Marketing | William G. Zikmund

Published by Wiley in New York .

Written in

Read online


  • Marketing.

Edition Notes

Includes bibliographies and indexes.

Book details

StatementWilliam Zikmund, Michael D"Amico.
ContributionsD"Amico, Michael.
LC ClassificationsHF5415 .Z54 1989
The Physical Object
Paginationxxvi, 694 p. :
Number of Pages694
ID Numbers
Open LibraryOL2032345M
ISBN 100471631094
LC Control Number88008021

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